Want to sell your business but don't know where to start or how to maximize your value?

We help software, data and services CEOs and business owners, like you, ace their exit.

Sell-Side Services, Buy-Side Services, and Value Enhancement Programs

  • Exit Readiness Assessment
  • Estimate of Value
  • Buyer/Investor Mapping
  • LOI Term Sheet Analysis
  • Buyer/Investor Background Reviews
  • Negotiation Strategy and Execution
  • Due Diligence and Closing Support

Why Is Ponterra The Smart Choice As Your Business Advisor?

Software, Data and Services Expertise

We are experts at maximizing exit values while finding the right homes for software, data, and services companies. We help you level the playing field with qualified buyers and financial investors in order to help you achieve an optimal outcome.

Built by Operators for Operators

Our team is composed of former software, data, and services operators. We have been on your side of the table and can help you strategically position and sell your business. Our goal is to help you sell your business to the right buyer at the right price and at the right time.

Global Reach and Track Record

With a track record of successful exits around the world, we work with clients on a global basis and know how to help you attract international buyers and investors. We know what key buyers and investors look for, how they negotiate, and how they structure deals.

Selling your business can be tricky.
Let us help you Ace Your Exit.

Join the growing list of savvy companies that worked with us to prepare for value maximized exits.

We provide targeted services for your unique situation.


A-La-Carte Services such as Assessments, Roadmaps, Estimate of Value, Market & Buyer Mapping, LOI Analysis, Negotiation Strategy, etc.


Done-For-You Value Enhancement Support including Exit Readiness Assessments, Value Enhancement Roadmaps, and Implementation.


Driving the Sell-Side Process through Readiness Benchmarking, Preparation, Marketing, Negotiation, Due Diligence Support, and Closing.


Driving the Buy-Side Process through Target Research, Identification, Contact, Qualification, Negotiation, and Due Diligence Coordination.

*Have special requests - Have something that doesn’t fit our service options?

Contact us to discuss your unique needs.

We Understand… extracting the most value from your business is challenging.

Especially when you’re busy 24/7 trying to do all the other things necessary to operate and grow your business.

Let us take that burden off your plate, and show you a clear path forward.

“I just knew we had a fit with Ponterra because they recognized what we had built – we weren’t just a commodity for them. They were the only ones who were focused on painting a picture about the future of the company to a potential acquirer."

– Drew Peloubet, Former CEO and Shareholder of Restaurant Magic

“I can tell you that the single greatest reason that you would hire Ponterra,  is that we know that we got the maximum value for the company that we could have.”

– Don Hay, Founder and Former President of Digital Alchemy

Drew Peloubet

Former CEO and Shareholder of Restaurant Magic


Former Chairman and Shareholder of EZ Yield


Former CEO and Shareholder of Time Management Corporation


Former CEO of Yapta, Inc., Now a Ponterra Business Advisors Managing Director


Founder and Former President of Digital Alchemy

The Ponterra Process


Understand Objectives

Understand the goals of the ideal deal outcome. Understand pricing, structure, terms, and management objectives. Set strategies to meet goals. Discuss structural, legal, and tax issues.


Develop Strategy

Construct the right story including reliable forecasts. Prepare the information memorandum. Develop positioning strategy for strategic and financial investors. Present information memorandum and target list to client.


Market Company

Contact potential partners & distribute initial information. Leverage network and resources to solicit interest. Execute NDAs with interested parties. Conduct Q&A with parties. Work with management to prepare presentation. Conduct presentation.


Select Partner

Solicit indications of interest, evaluate proposals, negotiate LOIs, evaluate offers, present clients with analysis of partners as well as term sheet. Select partner.


Negotiate Transaction

Proactively identify and manage transaction issues, coordinate due diligence process, advise on structure, negotiate agreement and close transaction.

Get the Proactive and Forward Looking Guidance Your Business Needs and Deserves...

Ponterra strives to position software, data, and services companies to grow, prepare for, and achieve maximized business value at exit.

One of our key differentiators is our ability to uncover, capture, and promote hidden value in companies.

We are built by operators, for operators so we understand your business because we’ve run your type of business. 

New Book Coming in 2023